New fit! — Tuff Tony

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The newest member to the family of fits is now available in-store and online.

Tuff Tony is a loose straight fit with a high-waist and button fly. It is designed to sit at, or just above, the hip. Tuff Tony provides room over the seat down the entire leg. A slight taper from the knee down gives this fit a straight silhouette that doesn’t flare, making it bold yet refined.

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Jeff-Olsson x Nudie Jeans
Jeff Olsson x Nudie jeans

The collaboration between Nudie Jeans and Jeff Olsson isn't just about merging fashion with art; it's about intertwining two worlds that share a love for the mystique, the mythical, and the melancholic.

Ecru Embo
Ecru embo

These exceptional qualities pay homage to the expertise of Japanese denim artisans, who possess a deep understanding of both the old and the new. Designed for the present while undoubtedly destined to become tomorrow's vintage.