Japanese artisans craft denim with tradition and precision, using vintage shuttle looms for unmatched quality. 25 years ago, founder Maria Erixon fell for Kaihara Mills’ selvage denim—sparking Nudie Jeans. Today, it remains a staple in every pair labeled “Dry Selvage,” like Tuff Tony Dry Selvage.

2023 marks the 10th anniversary of Fashion Revolution, a global activism movement born after the tragic collapse of the Rana Plaza garment factory.

Climate action starts at the source of the materials we choose. As the largest peer-to-peer comparison initiative in the fashion and textile industry, the @Textile Exchange #MaterialChangeIndex is driving a race to the top.

It was never rocket science, but just because a brilliant idea pops up, clinging to the spark is never a guarantee. Until it becomes a promise.