Since 2018, Nudie Jeans has mapped all emissions in all three scopes following the Greenhouse Gas Protocol. It covers everything from stores, offices, company cars, and emissions in production, including transport and the user phase.

Ounces here and Oz's there, so what is all this talk about denim and imperial units? In this episode of What the FAQ, we're looking into what is so interesting about heavy denim and what it might bring to the table for you.

Jeans come in all kinds of blue. Along the way, jeans are treated and processed in all sorts of ways. Join us as Kevin explains the magic and the techniques behind a pair of pre-washed jeans.

In late 2019 a few of us from the Nudie Jeans Brand Marketing Team were in Los Angeles for the ComplexCon event held in Long Beach. While in LA, we had the opportunity to meet up with Peanut Butter Wolf, the founder of the legendary record label Stones Throw Records.

You might not always know what to get, but coming prepared is never a bad thing. Here’s a guide on how you buy the best pair of jeans you’ve ever had. And, what to think about when getting jeans. Hopefully, it’s a pair of Nudie Jeans denim.

All dry jeans bleed differently, but with a new pair, you can always expect a little. So, join Kaine as he gets into the nitty-gritty of how bleed in your jeans is, in fact, the only way to achieve those wicked fades.

So, does Nudie Jeans climate compensate for our emissions? H*ll yeah, we do, and a lot more than that. In this episode, Kevin takes moment to explain to what extent, we work with our climate compensation.

If you follow us on Instagram, you might have noticed that we use terms such as whiskers, fades, honeycombs. Honeycombs is a word often associated with denim, but is there a logic to it? Do bees and jeans have anything in common at all?

A question thrown our way quite frequently is, "Why shouldn't I wash my jeans too often"? So what are the perks of letting your jeans stay unwashed, and what else can you do to freshen them up?

For the longest time, we have had requests for a wider, looser, straight legged fit and the result out of the Nudie Jeans design studio is Tuff Tony.

The Ethical Fashion Report has been one of Australia's leading publications on ethical fashion since 2013. In this year's report, 420 brands representing 98 companies were ranked, and we're thrilled to be among the 20 who received an A or A+.